Prestashop is an amazing example of very specific features that benefit large audiences : the new version 1.1 is still in beta stage but the image mapping feature is really impressive. The objective described in the products section of prestashop admin manager, allows the administrator to select portions of a category image, link areas to a specific product, all this stuff is linked to the products database, in a process that saves thousands of repetitive work : "When a customer hovers over the image with the mouse, a pop-up appears displaying a brief description of the product. The customer can then click to open the product's full product page. To achieve this, please define the 'mapping zone' that, when hovered over, will display the pop-up. Left-click with your mouse to draw the four-sided mapping zone, then release. Then, begin typing the name of the associated product. A list of products appears. Click the appropriate product, then click OK. Repeat these steps for each mapping zone you wish to create. When you have finished mapping zones, click Save Image Map." The interface uses the jquery imgareaslect plugin and the result below proves that Rich Application Interface is not any more for the rich only.