Packt is pleased to announce the release of a new book for business bloggers. Written by Paul Thewlis, WordPress for Business Bloggers teaches users to build an attractive and professional blog with advanced plug-ins, analytics, advertising, and SEO.
WordPress allows users to easily create dynamic blogs with many outstanding features. Its versatility and ease of use has attracted a large, enthusiastic, and helpful community of users, who have created a large and diverse collection of plug-ins.
The book starts by looking at the important features that make a successful business blog: adding value to products and services, providing proper customer service and support, driving traffic to a website, and so on. It then shows how to implement these features in WordPress.
This book will teach users to deal with using WordPress and third-party tools to manage and optimize their blog, focusing on the business aspects of blogging. Bloggers will learn to mange the content including images and videos, which will make their blog more appealing. They will also learn how to market and measure the success of their blog using Google web applications and other popular tools.
Anyone interested in running or starting a business blog using WordPress will find this book useful. The book is out now and is available from Packt. For more information, please visit http://www.packtpub.com/wordpress-for-business-bloggers/book